Macy’s Expands Active Wear Selection (M)

Department store Macy’s, Inc. (M) reported that it will be expanding its active wear merchandise to increase sales.

Macy’s announced that it will be attempting to grow its market share in active wear and athletic apparel. This expansion will include Nike, The North Face, Under Armour, Calvin Klein and Ideology. Macy’s will also add Helly Hansen in some locations.

This announcement comes after recent deals Macy’s has made with Finish Line and LIDS. The company will expand its active wear selection both in stores and online.

Macy’s shares were up 41 cents, or 0.91%, during Monday morning trading. The stock is up 17% YTD.